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Web sites will Go Pink during the month of October to bring attention to Breast Cancer Awareness Month, get people talking about breast cancer, and raise money for research. But to be clear, raising money isn’t the primary purpose of this web event. The hope is that you turn your site pink (in whatever way works for your site), educate yourself about the multiple issues related to Breast Cancer, then take that knowledge and tell someone else what you’ve learned.

— 29 August 2006 —

“I’m Going Pink” Button

Many thanks to Natalie Jost for putting together this button. I’ll be putting on on my site and I encourage you to do the same.

I figure if I publicaly state I cam Going Pink for October, I am more likely to do it. ;) Use the button as self-incentive and as a way to communicate the event to your site’s visitors.

Please link back to this site of course. Even though things are still building around here, it doesn’t hurt to get the word out to as many people as possible.

going pink button

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6 Responses to ““I’m Going Pink” Button”


[...] So go read about it, put the button on your site and show your support. [...]


[...] What began as a discussion in the 9rules forums has slowly begun to blossom into so much more. Led by Matthew Oliphant, the idea is quickly gathering support. If you’d like to help out, or even just learn more, visit the site, read more about the idea, get the button, and show your support. [...]



[...] Basically we are all gonna change the colors of our layouts, or pinkify them. If you’re interested in finding out more, I don’t know whats stopping you. Also head over here and get a button for your site and show your support damnit! [...]


[...] For the month of October my site will be going PINK!! The reason? National Breast Cancer Awareness Month.  To learn more about this project go here: Pink for October. Basically any site that wants to participate has to be pinkified. (Btw, is that even a word??) So I will be doing my part, as I know how horrible Breast Cancer can be, we had a scare with my mom a few years back, and my aunt has had a mastectomy due to this disease. [...]


I’m going pink! :-)



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